Effective date: October 29, 2025
Website: https://autoservicegroup.com/
Company: ASG Auto Service Repair Group Inc. (“ASG”, “we”, “us”, or “our”)
ASG Auto Service Repair Group Inc. operates the website located at https://autoservicegroup.com/ (the “Site”). This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our Site, visit our facilities, book or receive vehicle services, or interact with us in any way.
We are a Canadian organization and handle personal information in accordance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and, where applicable, substantially similar provincial laws (e.g., Alberta, B.C., Quebec). If you are a resident of Quebec, additional disclosures apply under Law 25 (see “Quebec (Law 25) – Additional Disclosures” below).
By using the Site or providing information to us, you consent to the practices described in this Privacy Policy.
The term “personal information” means information about an identifiable individual.
A. Information you provide directly
Contact details: name, email address, phone number, mailing/billing address.
Appointment & service information: preferred location/time, service requested, notes, warranty or recall details.
Vehicle information: make, model, year, VIN, licence plate, mileage, service history, diagnostic notes.
Payment information: payment method and transaction details (processed through third-party payment providers; we do not store full card numbers).
Communications: emails, forms, chat messages, reviews, and phone inquiries.
Job applications: résumé/CV, work history, references, and other information you submit.
B. Information collected automatically
Usage & device data: IP address, browser type, device identifiers, pages viewed, referring/exit pages, timestamps, and general location (e.g., city/region).
Cookies & similar technologies: pixels, tags, and scripts used for analytics, site functionality, and advertising (see “Cookies & Analytics” below).
C. Information from third parties
Service partners & platforms: towing/roadside assistance, parts suppliers, warranty providers, payment processors, scheduling tools, chat/CRM platforms, analytics and advertising networks.
Social/media platforms: if you engage with us through third-party platforms, they may share limited information in accordance with their policies.
D. On-premises (if applicable)
CCTV footage for safety, security, and loss prevention at our premises (signage will be posted where required).
We use personal information for the following purposes:
To provide services: schedule appointments, diagnose and repair vehicles, maintain service records, process payments, and manage warranties/recalls.
Customer support & communications: respond to inquiries, send service updates and reminders, and provide documents (work orders, invoices).
Marketing with consent: send promotions, newsletters, and offers (see CASL compliance below). You can unsubscribe at any time.
Analytics & improvement: measure Site performance, understand usage trends, improve our services and user experience.
Safety & security: detect and prevent fraud, protect our rights, property, and customers, maintain secure facilities.
Legal & compliance: keep records required by law (e.g., tax, accounting), respond to lawful requests and claims.
Where required, we obtain your express consent (e.g., for marketing). In other contexts, we rely on implied consent or other lawful bases permitted under Canadian law to collect and use personal information.
We comply with Canada’s Anti-Spam Legislation (CASL). We will only send you commercial electronic messages (e.g., email or SMS promotions) with your consent or as otherwise permitted by law. You can withdraw consent at any time by using the unsubscribe link in our messages or contacting us (see “Contact Us”).
Cookies and similar technologies help the Site function and allow us to understand and improve performance. We may use:
Essential cookies for core Site functionality and security.
Analytics cookies (e.g., Google Analytics 4) to understand traffic and usage.
Advertising/retargeting pixels (e.g., Google Ads) to deliver and measure interest-based ads.
You can control cookies via your browser settings. Blocking some cookies may affect Site functionality. Some third-party providers may process data in the United States or other countries. See “International Transfers” below.
We do not sell your personal information. We may share limited personal information with:
Service providers/partners who assist with scheduling, diagnostics, parts, payments, hosting, analytics, advertising, email/SMS delivery, and customer support—subject to contractual confidentiality and security obligations.
Warranty/recall & insurance partners as needed to process claims or validate coverage.
Business transactions (e.g., merger, acquisition, financing, or sale of assets), subject to confidentiality and applicable laws.
Legal & safety: where required or permitted by law, to protect our rights, customers, staff, property, or the public.
We retain personal information only as long as necessary to fulfill the purposes described in this Policy or as required by law (e.g., tax, accounting, warranty, and regulatory obligations). When no longer needed, we securely delete, anonymize, or de-identify the information.
We use administrative, technical, and physical safeguards designed to protect personal information against loss, theft, and unauthorized access, use, or disclosure. No method of transmission or storage is completely secure; we cannot guarantee absolute security.
Our Site and service providers may store or process personal information outside your province and outside Canada (e.g., in the United States). When information is located in another jurisdiction, it is subject to the laws of that jurisdiction and may be accessible to law enforcement and national security authorities.
Subject to limited exceptions, you have the right to access and request correction of your personal information in our custody or control. You may also:
Withdraw consent to marketing at any time (unsubscribe or contact us).
Update your information by contacting us.
Request explanations about our policies and practices related to personal information.
To exercise your rights, contact us (see “Contact Us”). We may take steps to verify your identity before responding. If we cannot fulfill your request, we will explain why (subject to legal restrictions).
You may also contact the Office of the Privacy Commissioner of Canada (OPC) or, where applicable, your provincial privacy regulator if you have concerns about our handling of personal information.
If you reside in Quebec or receive services in Quebec, the following apply in addition to the rest of this Policy:
Person in charge of personal information (Privacy Officer):
Email: pr*****@**************up.com
Automated decisions: We do not rely solely on automated processing to make decisions that produce legal or similarly significant effects about you. If this changes, we will provide the required notices and your rights to comment or request review.
Data portability: If the right to data portability applies to your request and the information is technologically feasible, we will provide it in a structured, commonly used format.
Our services and Site are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can delete it.
The Site may link to third-party websites or services. Their privacy practices are governed by their own policies. We are not responsible for the privacy practices of third parties, and we encourage you to review their policies.
Your browser may offer a “Do Not Track” (DNT) setting. There is no industry standard for DNT and the Site may not respond to these signals. You can manage cookies and advertising preferences via your browser or ad settings.
We may update this Privacy Policy from time to time. The Effective date at the top indicates the latest revision. Material changes will be highlighted on the Site or communicated as required by law. Your continued use of the Site or our services after changes take effect signifies your acceptance of the updated Policy.
If you have questions, requests, or complaints about this Privacy Policy or our privacy practices, please contact our Privacy Officer:
ASG Auto Service Repair Group Inc.
Email: in**@**************up.com
We collect contact, vehicle, appointment, payment, and usage data to deliver and improve services.
We use cookies/analytics and may show interest-based ads.
We share data with trusted service providers; we don’t sell your information.
Your data may be processed outside Canada (e.g., U.S.).
You can access/correct your data and opt out of marketing at any time.